Iowa short-term rental market data
Across Oct 2025 – Sep 2026, Iowa averaged 50.2% occupancy and $180.52 per night across an average of 6,180 active listings. These market-wide figures are a starting point, not a prediction for an individual home.
- Average occupancy
- 50.2%
- Average nightly rate (USD)
- $180.52
- Average active listings
- 6,180
- Busiest month
- Jul 2026
Arithmetic averages of the latest 12 reported monthly figures; active listing counts are rounded.
The market, month by month
Monthly data table
| Month | Occupancy | Nightly rate | RevPAR | Active listings | Avg. revenue / active listing |
|---|---|---|---|---|---|
| Oct 2025 | 51.3% | $176.45 | $90.49 | 5,903 | Not reported |
| Nov 2025 | 46.3% | $169.57 | $78.49 | 6,004 | Not reported |
| Dec 2025 | 40.8% | $167.45 | $68.33 | 6,083 | Not reported |
| Jan 2026 | 35.9% | $151.62 | $54.37 | 6,129 | Not reported |
| Feb 2026 | 39.6% | $150.34 | $59.49 | 6,104 | Not reported |
| Mar 2026 | 42.8% | $155.73 | $66.72 | 6,151 | Not reported |
| Apr 2026 | 47.5% | $167.02 | $79.30 | 6,200 | Not reported |
| May 2026 | 55.2% | $188.62 | $104.21 | 6,184 | Not reported |
| Jun 2026 | 61.4% | $209.20 | $128.36 | 6,202 | Not reported |
| Jul 2026 | 66.4% | $223.78 | $148.53 | 6,282 | Not reported |
| Aug 2026 | 61.5% | $214.62 | $132.03 | 6,426 | Not reported |
| Sep 2026 | 53.5% | $191.78 | $102.69 | 6,488 | Not reported |
Iowa local markets
| Market | Avg. occupancy | Avg. nightly rate | Avg. active listings | Busiest month |
|---|
No local reports are published yet.
What the numbers say
- July 2026 was the busiest reported month, with 66.4% occupancy.
- January 2026 had the lowest reported occupancy at 35.9%.
- The latest reported month was 12.9 percentage points below the occupancy peak.
Iowa market questions
PriceLabs STR index reports 50.2% average occupancy across the latest 12 reported months. This is an arithmetic average of monthly figures, not an individual property forecast.
July 2026 had the highest reported occupancy at 66.4%. January 2026 had the lowest at 35.9%. This period alone does not establish a recurring seasonal pattern.
Average nightly rate was $180.52 across the reported months.
Data: PriceLabs STR index, Oct 2025 – Sep 2026. Averages across active listings, not a forecast or guarantee.
Data as of 2026-10-20.
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