Fayetteville short-term rental market data
Across Nov 2025 – Oct 2026, Fayetteville averaged 50.1% occupancy and $234.91 per night across an average of 125 active listings. These market-wide figures are a starting point, not a prediction for an individual home.
- Average occupancy
- 50.1%
- Average nightly rate (USD)
- $234.91
- Average active listings
- 125
- Busiest month
- Jul 2026
Arithmetic averages of the latest 12 reported monthly figures; active listing counts are rounded.
The market, month by month
Monthly data table
| Month | Occupancy | Nightly rate | RevPAR | Active listings | Avg. revenue / active listing |
|---|---|---|---|---|---|
| Nov 2025 | 43.5% | $216.92 | $94.37 | 123 | $2,799.40 |
| Dec 2025 | 29.6% | $200.26 | $59.25 | 114 | $2,197.66 |
| Jan 2026 | 28.8% | $183.17 | $52.71 | 117 | $2,093.06 |
| Feb 2026 | 31.1% | $197.72 | $61.53 | 118 | $1,958.83 |
| Mar 2026 | 43.3% | $205.75 | $89.16 | 115 | $2,889.51 |
| Apr 2026 | 51.1% | $221.43 | $113.06 | 126 | $3,272.32 |
| May 2026 | 54.2% | $239.92 | $129.95 | 126 | $3,704.70 |
| Jun 2026 | 63.0% | $266.67 | $167.97 | 128 | $4,653.58 |
| Jul 2026 | 74.5% | $292.49 | $217.81 | 130 | $6,246.12 |
| Aug 2026 | 60.3% | $261.20 | $157.59 | 133 | $4,539.99 |
| Sep 2026 | 54.8% | $259.30 | $142.23 | 136 | $3,952.31 |
| Oct 2026 | 67.1% | $274.13 | $183.81 | 138 | $5,208.50 |
Compare Fayetteville neighborhoods
| Market | Avg. occupancy | Avg. nightly rate | Avg. active listings | Busiest month |
|---|
No local reports are published yet.
What the numbers say
- July 2026 was the busiest reported month, with 74.5% occupancy.
- January 2026 had the lowest reported occupancy at 28.8%.
- The latest reported month was 7.4 percentage points below the occupancy peak.
Fayetteville market questions
PriceLabs Market Research reports 50.1% average occupancy across the latest 12 reported months. This is an arithmetic average of monthly figures, not an individual property forecast.
July 2026 had the highest reported occupancy at 74.5%. January 2026 had the lowest at 28.8%. This period alone does not establish a recurring seasonal pattern.
Average nightly rate was $234.91 across the reported months.
The sum of average revenue per active listing across 12 reported months was $43,515.98. Larger homes raise the average and listing mix changes, so this is not the earnings of a fixed home or a guarantee.
Other West Virginia markets
Data: PriceLabs Market Research, Nov 2025 – Oct 2026. Averages across active listings, not a forecast or guarantee.
Data as of 2026-11-07.
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