Wilmington short-term rental market data
Across Oct 2025 – Sep 2026, Wilmington averaged 57.7% occupancy and $189.35 per night across an average of 1,493 active listings. These market-wide figures are a starting point, not a prediction for an individual home.
- Average occupancy
- 57.7%
- Average nightly rate (USD)
- $189.35
- Average active listings
- 1,493
- Busiest month
- Jul 2026
Arithmetic averages of the latest 12 reported monthly figures; active listing counts are rounded.
The market, month by month
Monthly data table
| Month | Occupancy | Nightly rate | RevPAR | Active listings | Avg. revenue / active listing |
|---|---|---|---|---|---|
| Oct 2025 | 53.7% | $191.75 | $102.87 | 1,451 | $3,058.47 |
| Nov 2025 | 50.9% | $176.81 | $89.91 | 1,469 | $2,674.66 |
| Dec 2025 | 44.3% | $167.80 | $74.35 | 1,453 | $2,399.22 |
| Jan 2026 | 42.3% | $140.19 | $59.34 | 1,494 | $2,054.74 |
| Feb 2026 | 49.3% | $152.41 | $75.15 | 1,503 | $2,177.45 |
| Mar 2026 | 57.2% | $165.95 | $94.98 | 1,492 | $2,881.55 |
| Apr 2026 | 62.8% | $189.05 | $118.74 | 1,486 | $3,408.80 |
| May 2026 | 64.8% | $209.53 | $135.79 | 1,497 | $3,932.81 |
| Jun 2026 | 71.6% | $230.52 | $165.10 | 1,493 | $4,599.64 |
| Jul 2026 | 74.7% | $237.16 | $177.09 | 1,517 | $5,125.26 |
| Aug 2026 | 64.5% | $206.93 | $133.45 | 1,540 | $3,927.23 |
| Sep 2026 | 56.3% | $204.11 | $114.87 | 1,525 | $3,233.20 |
Compare Wilmington neighborhoods
| Market | Avg. occupancy | Avg. nightly rate | Avg. active listings | Busiest month |
|---|
No local reports are published yet.
What the numbers say
- July 2026 was the busiest reported month, with 74.7% occupancy.
- January 2026 had the lowest reported occupancy at 42.3%.
- The latest reported month was 18.4 percentage points below the occupancy peak.
Wilmington market questions
PriceLabs Market Research reports 57.7% average occupancy across the latest 12 reported months. This is an arithmetic average of monthly figures, not an individual property forecast.
July 2026 had the highest reported occupancy at 74.7%. January 2026 had the lowest at 42.3%. This period alone does not establish a recurring seasonal pattern.
Average nightly rate was $189.35 across the reported months.
The sum of average revenue per active listing across 12 reported months was $39,473.03. Larger homes raise the average and listing mix changes, so this is not the earnings of a fixed home or a guarantee.
Other North Carolina markets
Data: PriceLabs Market Research, Oct 2025 – Sep 2026. Averages across active listings, not a forecast or guarantee.
Data as of 2026-10-27.
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