Destin short-term rental market data
Across Oct 2025 – Sep 2026, Destin averaged 60.5% occupancy and $420.40 per night across an average of 5,155 active listings. These market-wide figures are a starting point, not a prediction for an individual home.
- Average occupancy
- 60.5%
- Average nightly rate (USD)
- $420.40
- Average active listings
- 5,155
- Busiest month
- Jul 2026
Arithmetic averages of the latest 12 reported monthly figures; active listing counts are rounded.
The market, month by month
Monthly data table
| Month | Occupancy | Nightly rate | RevPAR | Active listings | Avg. revenue / active listing |
|---|---|---|---|---|---|
| Oct 2025 | 57.7% | $395.88 | $228.26 | 5,033 | $6,736.59 |
| Nov 2025 | 33.8% | $335.73 | $113.45 | 5,005 | $4,043.33 |
| Dec 2025 | 30.7% | $327.11 | $100.31 | 5,006 | $3,704.94 |
| Jan 2026 | 36.1% | $278.82 | $100.58 | 5,073 | $3,859.99 |
| Feb 2026 | 52.0% | $302.76 | $157.33 | 5,240 | $5,014.77 |
| Mar 2026 | 68.6% | $414.72 | $284.35 | 5,143 | $7,873.09 |
| Apr 2026 | 67.1% | $406.03 | $272.46 | 5,189 | $7,378.29 |
| May 2026 | 73.5% | $506.90 | $372.72 | 5,223 | $10,473.47 |
| Jun 2026 | 87.9% | $662.04 | $581.78 | 5,214 | $16,387.88 |
| Jul 2026 | 90.4% | $642.62 | $580.91 | 5,242 | $17,033.11 |
| Aug 2026 | 65.8% | $416.48 | $274.07 | 5,264 | $7,900.51 |
| Sep 2026 | 62.9% | $355.76 | $223.90 | 5,223 | $6,283.67 |
Compare Destin neighborhoods
| Market | Avg. occupancy | Avg. nightly rate | Avg. active listings | Busiest month |
|---|
No local reports are published yet.
What the numbers say
- July 2026 was the busiest reported month, with 90.4% occupancy.
- December 2025 had the lowest reported occupancy at 30.7%.
- The latest reported month was 27.5 percentage points below the occupancy peak.
Destin market questions
PriceLabs Market Research reports 60.5% average occupancy across the latest 12 reported months. This is an arithmetic average of monthly figures, not an individual property forecast.
July 2026 had the highest reported occupancy at 90.4%. December 2025 had the lowest at 30.7%. This period alone does not establish a recurring seasonal pattern.
Average nightly rate was $420.40 across the reported months.
The sum of average revenue per active listing across 12 reported months was $96,689.64. Larger homes raise the average and listing mix changes, so this is not the earnings of a fixed home or a guarantee.
Other Florida markets
Data: PriceLabs Market Research, Oct 2025 – Sep 2026. Averages across active listings, not a forecast or guarantee.
Data as of 2026-10-22.
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